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Sherrilynne Starkie

Smart Digital Communications

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Podcast: Being Over 50 Means Having No Time for Ridiculousne

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Featured Article

6 Content Marketing Skills You Need to Succeed in 2021

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Make the case for video content

December 27, 2020 by sherrilynne Leave a Comment

This infographic is full of compelling facts and figures about using video for communications and content marketing.  Use them in bugetary rationale and get vital video content into your marketing mix.

Filed Under: Marketing

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A digital media framework for smart marketing communications

December 20, 2020 by sherrilynne 1 Comment

Digital Media Framework balances activities across owned, earned, shared and paid media strategies to get a demonstrable PR & marketing ROI.

Filed Under: Marketing

social media tips for content marketing infographic

6 Content Marketing Skills You Need to Succeed in 2021

December 7, 2020 by sherrilynne Leave a Comment

What are the top 6 skills you need for content marketing success in 2021? Check out this infographic full to great tips & advice.

Filed Under: Marketing

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Content creation: Visme Unleashed

March 23, 2020 by sherrilynne Leave a Comment

Hooray for Visme Unleashed! From time to time I get the opportunity to take social media tools and software for a test drive. Such an opportunity came my way recently when Payman Taie, the founder of Visme, wrote to me with the offer to try out the newly retooled platform. As I’m always trying to […]

Filed Under: Marketing

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Foundations for integrated digital marketing

January 20, 2020 by sherrilynne Leave a Comment

A journey of a thousand miles begins with a single step. This ancient Chinese proverb still holds true in today’s marketing world. There are literally thousands of marketing platforms, apps, channels, networks and formats. For overwhelmed marketers wondering where to begin, the best first single step is understanding integrated digital marketting. Ok, so what is […]

Filed Under: Marketing

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Has the sonic brand concept finally come of age?

March 6, 2019 by sherrilynne 1 Comment

Mastercard’s new contemporary sonic brand was developed by musicians, artists, and agencies from across the globe. It’s designed for cultural differences

Filed Under: Marketing

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Sherrilynne Starkie Consulting

5346 Mclean Crescent Ottawa, ON K4M IE3, Canada
Phone: (613) 400 3654
Email: sherrilynne(a)sherrilynnestarkie.com
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