Smart Digital Communications
‘Tis the season for giving—and what better way to spread cheer than by chatting with SantaGPT, a jolly AI helper inspired by the big man in red himself! SantaGPT and I chatted about cool tools that are great gift ideas for digital marketing consultants. He had a sleigh-full of suggestions to make any marketer’s season […]
Marketing and PR agencies are no strangers to change, but recent trends in downsizing are a wake-up call. Edelman, the world’s largest privately-held PR firm, recently announced its second round of layoffs in less than a year, letting go of 330 employees—over 5% of its workforce. Other major players like Weber Shandwick and Ketchum have […]
The Canadian media industry is shrinking making digital public relations more important than ever.
While the headlines suggest decisive action, a closer look reveals a social media ban riddled with practical, ethical, and long-term implications.
I thought I’d joined Bluesky a few years ago when it was still invitation-only, but as it turns out, I mustn’t have. So, I’ve just created my profile, and it’s a bit fun getting into this platform that’s quickly gaining traction. Bluesky is emerging as a refreshing alternative to X (formerly Twitter), with a growing […]
Canada has long been a champion of fairness, lawfulness, and transparency. If TikTok has broken Canadian laws, let’s hold them accountable through the justice system.
