As an IABC 18 opening session, Jain’s talk presented a dark and forboding look future life and communication. The talk reminded some audience members (including me) of the “Black Mirror” Netflix series. The comparison is apt.
Snappa is the fastest way for marketers and entrepreneurs to create graphics. It’s incredibly easy to whip up graphics for social media, ads, blogs, and more without Photoshop or graphic designers!
Canadian Public Relations Society (CPRS) is launching a new framework that champions high ethical standards for the profession.
Three of four Canadians are willing to share personal data to receive benefits, as long as the data is properly protected. Higher rated benefits include free products and services, greater value for money, improved service and tailored offers.
The GDPR’s expanded reach means that marketers must consider how the full scope of the regulations could apply to Canadian organizations. The GDPR will apply to any organization, wherever located, that uses the personal information of EU residents for marketing.
Reporters, facebookers, bloggers, Instagrammers, YouTube Creators, Podcasters are all influencers. Here’s six rules for good influencer relations.