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Sherrilynne Starkie

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Should You Reply to Social Media Comments?...

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Social Media

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Why I Won’t Be Deleting My LinkedIn Profile Anytime Soon...

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Sherrilynne Says: Don’t Delete LinkedIn! It’s Not Just a Résumé, Thought Leadership Tips, What Marketers Need to Know! Image shows a smiling woman with red hair wearing a blue patterned top, standing against a blue background with colourful text callouts
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Repurposing: Why Smart Content Isn’t One-and-Done...

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Using AI in Content Creation Isn’t Cheating...

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A promotional graphic featuring Sherrilynne Starkie standing and smiling in a teal patterned top. The background is dark blue with curved design accents. Large text at the top reads “Sherrilynne Says:” in bold orange. Below are four callout bubbles with topics: “Using AI in Content Creation,” “AI Won’t Replace Creators,” “Using AI Tools Responsibly,” and “What Marketers Need to Know!” The design is clean and modern, with a professional yet friendly tone.
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Social Media Posting Cadence: How To Get It Right...

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Social Media Marketing Trends: What Marketers Need to Know...

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A promotional graphic titled 'Sherrilynne Says' featuring Sherrilynne, a woman with red hair wearing a blue patterned top, smiling confidently. The graphic poses key questions for marketers: 'Bluesky or Threads?', 'Will X be Cancelled?', 'Which Alternative to Choose?', and 'What Marketers Need to Know!' The background is a soft purple and blue with abstract shapes in yellow and purple, creating a modern and engaging design

Bluesky vs. Threads: Which Platform Should Your Brand Explore Next?

November 17, 2024 by sherrilynne Leave a Comment

I thought I’d joined Bluesky a few years ago when it was still invitation-only, but as it turns out, I mustn’t have. So, I’ve just created my profile, and it’s a bit fun getting into this platform that’s quickly gaining traction. Bluesky is emerging as a refreshing alternative to X (formerly Twitter), with a growing […]

Filed Under: Social Media Tagged With: Social Media

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Canada’s TikTok Ban: A Step Too Far or Necessary Action?

November 11, 2024 by sherrilynne Leave a Comment

Canada has long been a champion of fairness, lawfulness, and transparency. If TikTok has broken Canadian laws, let’s hold them accountable through the justice system.

Filed Under: Social Media Tagged With: TikTok

Threads: A Social Media Platform Brands Shouldn’t Ignore

November 2, 2024 by sherrilynne Leave a Comment

With 275 million users and rapid growth noted in Meta’s earnings call, Threads offers a unique, ad-free space for brands to connect authentically. Discover why Threads brings back the genuine interactions that defined the early days of social media.

Filed Under: Social Media Tagged With: Social Media

New Facebook Features: Embracing Community and AI

October 26, 2024 by sherrilynne Leave a Comment

With Facebook’s latest tools like Messenger Communities and AI-driven engagement, Meta is bringing social media back to its roots: real, community-based interactions. For Canadian PR and marketing professionals, these features open doors for building meaningful relationships over mere brand awareness

Filed Under: Social Media Tagged With: Social Media

Teens, Instagram, and TikTok: What Marketers Need to Know

October 19, 2024 by sherrilynne Leave a Comment

Teens dominate Instagram and TikTok, making them essential platforms for marketers. With my granddaughter joining Instagram and many 7th graders doing the same, it’s clear that brands must adapt to engage young audiences while prioritizing their well-being.

Filed Under: Social Media Tagged With: Social Media

Finding Your Social Media Marketing Consultant

My Ultimate Guide to Finding your Social Media Marketing Consultant in Ottawa

May 4, 2024 by sherrilynne Leave a Comment

Finding the right social media consultant can be a daunting task, but fear not! My comprehensive guide will equip you with all the information you need to make an informed decision.

Filed Under: Social Media Tagged With: social media consultant

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Sherrilynne Starkie Consulting

5346 Mclean Crescent Ottawa, ON K4M IE3, Canada
Phone: (613) 400 3654
Email: sherrilynne(a)sherrilynnestarkie.com
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