A PR Disaster Dressed Up as a Win: The Royal Family in Crisis
The Royal Family’s latest crisis isn’t a triumph of leadership—it’s a years-long failure of communication strategy finally catching up to them.
public relations
Why Earned Media Still Matters in 2025
Explore the power of earned media in 2025. Learn how independent coverage still delivers credibility, sparks momentum, and reinforces your brand’s reputation.
AI in Marketing & PR: The Shift We Can’t Ignore
AI is no longer a futuristic concept—it’s here, and it’s reshaping marketing and communications.
The Power of Public Relations in Canada
Crafting compelling brand narrative is essential to effective public relations in Canada.
Choosing the Best Ottawa Agency: Lessons from Both Sides
Here’s my guide to finding the right Ottawa agency partner fit, with insights from both sides of the process.
Do John Naisbitt’s Megatrend predictions still hold true in 2025?
In Megatrends, John Naisbitt identifies the global trends that will form the future political and economic world. Do these predictions hold true in 2025?