Earlier this year Instagram introduced fact-checking in the US to help identify, review and label false information. Starting today the program goes worldwide, including in Canada.
The program means that Instagram’s partners are independently assessing information to reduce the distribution of fake news.
When content has been rated as false, Instagram reduces its distribution by removing it from Explore and hashtag pages. In addition, false information labels allow people to make an informed decision about what to read, trust and share.
The platform uses image matching technology to find further instances of fake news and applies the label to reduce the spread of misinformation.
Instagram users can use the “False Information” feedback option to flag fake news for review by fact checkers.
Have you seen anything labeled ‘False News’ by Instagram fact checking partners? Let us know in the comments.