Yesterday we held our first open course of our workshop: Getting to grips with social media, and it was a resounding success! Twenty-four people, representing a range of industry, public and private sector and various job descriptions, turned up for this four-hour session that covered everything from the basics about tools and social platforms to engagement strategies, planning and measurement. Feedback has been very positive and already we’ve had requests to rerun the workshop. I think we may do in February.
Generally, people wanted to understand social computing better and get a handle on how their organisations can benefit. Participants knowledge and experience of social media ranged from ‘I’ve never even looked at Facebook‘ to ‘I’ve run effective social media campaigns’. But regardless of the starting point, everyone learned something directly relevant to them. Including me.
It was clear to me that now is the time: social media is gone mainstream.
Here’s some of the Q&A from yesterday’s workshop.
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