Is your campaign missing something? You’ve done your research, identified your audience, and have excellent content to promote… but it’s not getting the traction it deserves. Join me as I break down public relations’ crucial role in successful content marketing campaigns. I’ll be providing practical tips for great digital PR. But wait, there’s more: Learn […]
Social Media 101 course at Canada’s National Pet Industry Trade Show 2018, a two-part introduction to social media course.
Carol Kinsey Goman, an author and executive coach and expert on collaborative leadership gave an informative session at IABC World Conference.
Win free tickets to NAC Orchestra Casual Fridays #nacofridays
Nearly 30 other awards will be awarded to recognize a wide range of work in categories such as media relations, crisis communications, interactive media, graphic design and social media. The event will also honour IABC Ottawa member Barb MacDonald, who was selected as IABC Canada’s Master Communicator. Additionally the chapter will celebrate its seven IABC chapter management awards including the very prestigious International Chapter of the Year.
Sherrilynne Starkie spoke at the UA Canada national conference in St John’s Newfoundland a few months ago. The goal was to give the union members a report on the progress of a content marketing program to improve member engagement and further the organization’s change objectives.