This week’s top 5 social media news for marketing and communications professionals! We feature the new Facebook Messenger Unsend. See some how-to info for Instagram Messenger. Get information from Facebook on fighting fake news. Learn about Pinterest’s smarter search. See Ottawa’s effective street signage.
Facebook is rolling out an unsend feature on Messenger, which allows users to retract messages within a ten-minute window.
When users click a message, two options will appear: Remove for Everyone and Remove for you. Choosing the latter will remove the message from the recipient, and leave a note about the removal. Choosing the former will remove the message only from the sender. The recipient can still see the message.
Messenger is becoming increasingly important in digital marcoms. Are you update with its features and functions? – SS
Here’s seven ways to encourage followers to tap on, reply to, and screenshot your Instagram stories.
2019 is the ‘Year of the Story’. If you’re not leveraging this engaging content format in your marketing communications campaigns, you’re missing out. – SS
People want to know about Facebook’s efforts to stop the spread of misinformation, prevent election interference, and protect people’s privacy. This past year the social network has invested record amounts in strengthening its defenses against abuse. It’s also giving users more control over their information and more transparency policies, operations and ads. Here’s steps taken in five key areas.
The team at this crucial marketing platform is working to address some serious problems to restore users’ faith. – SS
Pinterest is adding a new feature that lets users search based on skin tone ranges, a handy feature for a service that’s popular with fashion and personal style brands.
Pinterest is a channel that is often overlooked by corporate communications professions. But it’s smarter than many of its competitors. – SS
5.Humour helps ease the pain of city construction
In the effective use of non-digital communications category, congratulations are due to the City of Ottawa for injecting a little humour into the multi-year Elgin Street disruption. (Photos by Stacey Diffin-Lafleur).