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Foursquare has been around for a few years and has always been a bit of location-based fun.  Users ‘checked in’ at places they had visited to compete with friends for points and, very occasionally, get free products and services.  The social network boasts a community of 20 million users, but never really seemed to go mainstream.  But that’s set to change with yesterday’s relaunch of the ‘All new Foursquare‘.
The main change is the shift in focus away from ‘checking in’ to sharing recommendations and insights (but you can still check …

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A Week of Check-ins on the Path to One Billion from foursquare on Vimeo.
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Image via CrunchBase

Foursquare, the location-based social networking service, is targeting brands and local businesses by revamping its business pages; this step will help it face formidable competition from Facebook Places.
The New York-based social networking company, which launched in 2009, was a pioneer in location-based “checking-in” to receive rewards and deals, but lately it seems to have lost momentum, partly because of the Facebook location initative.
The idea is to make Foursquare a whole lot easier for businesses to understand and use.  The company has launched new Foursquare for Business pages which …

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For businesses that don’t ‘get’ Foursquare, Facebook has just launched Deals. This new services helps bridge the location gap and bring greater value to both companies and people.  Looks good!

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Image via CrunchBaseHere’s a wrap up of some recent news stories abut Foursquare:

UK’s Metro posts reviews as Foursquare tips.
Facebook Places may have expanded to the UK today but that doesn’t mean that other location services are going to fall over and die overnight. The UK’s free Metro newspaper has announced that it is to publish editorial content to Foursquare.
Foursquare goes to school with university partnerships.
Foursquare has just announced its “Foursquare for Universities” programme with 20 university partners and “dozens more” represented by Foursquare “campus ambassadors”.
Location based services and …

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Fifty-five per cent of people using location-based social networks (LBS)  like Foursquare and Gowalla are more open to trying out new restaurants that have been tipped by their friends, according to a recent survey conducted by Hill Holliday, a Boston-based communications agency. The study is based on responses to an online survey from 102 users of location-based social networks from across the United States.
Getting to read insider tips was cited as a key motivator for using LBSs by 58% of respondents.  It was second only to ‘earn social currency’ …

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Image via CrunchBase

Foursquare in healthcare?
It seems like every day another company enters the geolocation  race. Google’s Buzz, Gowalla, MyTown, Yelp and even Facebook are jumping into the fray. But the company to beat is Foursquare. The question I have to ask: Does Foursquare make sense for healthcare?
Where are London’s Foursquare check-in hotspots?
Where is everyone checking in to Foursquare in London? Ok, there’s admittedly an app for that. But here’s a very interesting infographic instead.
Foursquare closing in on check-in milestone
While geo-location services often have trouble pinpointing exact location (studies …

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How To Unlock Your World With Foursquare on Howcast
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