Life is Change
Google is reported to change its algorithm about 500 times a year and the major social media platforms — Facebook, Instagram, Twitter, LinkedIn — are constantly changing features and functions. It’s near impossible to keep up. On this site I share the digital innovation that I’m tracking, so you can learn as I do.
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Every organization has a range of stakeholder communities that it depends upon for success. Whether it’s employees, investors, customers, partners or any other group, having an effective communication strategy is the key to building strong relationships. Succeessful brands tap the full potential of digital and social media to build trust.