The importance of being relevant
For those of you drowning in email and deafened by the echoes of white noise of the social web, help is at hand. It seems that some of the major platforms are finally getting to grips with the challenges of relevance.
First up are those smart people at Google who are launching the Priority Inbox, which uses your own behaviours to help judge which email messages are the most important to you. If it makes a mistake you can correct it by clicking a button to mark a message more or less important and the tool will learn for the future.
The concept of increased relevance is nothing new. Search engine Ensembli has been working on this problem for quite some time. And recently, I’ve been using the paper.li platform to help make Twitter more digestible (I’ll write more on this in a future post).
With every pizza joint, petrol station and chip wagon piling onto Facebook, relevance becoming a critical issue for the social network too. The noise is becoming deafening.
Google’s Priority Inbox is being rolled out in beta over the next few days so look for it to appear in your GMail account soon. In the meantime, here’s a short video explaining how it will work.
Related posts:
(No Ratings Yet)
Loading ...
[...] important in helping each of us find content that is directly relevant to us. As the level of white noise on Twitter and other social networking platforms goes through the roof, we mere mortals need all the help we can get to find what’s important to [...]
[...] Read more from the original source: The importance of being relevant | Sherrilynne Starkie [...]
[...] post: The importance of being relevant | Sherrilynne Starkie goes-through, level, september, social-networking, [...]
[...] Follow this link: The importance of being relevant | Sherrilynne Starkie [...]
[...] original post here: The importance of being relevant | Sherrilynne Starkie Tags: and-other, help-, level, mere-mortals, need-all, noise-on-twitter, september, [...]
[...] link: The importance of being relevant | Sherrilynne Starkie If you enjoyed this article, please consider sharing it! Tagged with: and-other [...]
[...] The importance of being relevant [...]
[...] The importance of being relevant [...]
Leave your response!
Recent Comments
Sherrilynne in your mailbox
Archives
Categories
Tags
Views
Google+ Sharing
Most Commented
Most Viewed