I first saw this television advert during this year’s NHL playoffs and instantly loved it (who didn’t?). But even before it became a mainstream and social media sensation I did wonder, “Do you want your man to smell your Grandpa, really!?’ It seems the answer to that question is a resounding ‘YES’; just look at the bottomline results for the brand. Women are definitely buying this stuff.
HAT TIP: @krismacdotcom, thanks for Tweeting the link.